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Stories from the marketplace.

Stories, guides, and ideas on commerce in Africa — written by people building it.

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5 Ways To Prepare Your Online Storefront For the Holiday Rush

Discover 5 practical ways to prepare your online storefront for the holiday rush, attract more customers, manage orders, and increase seasonal sales.

By Maria Olawumi Egunjobi3 November 202610 min read
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How To Make Money in Nigeria With Shopnest
Selling on Shopnest

How To Make Money in Nigeria With Shopnest

Discover how to make money in Nigeria with Shopnest by selling products online, becoming a supplier or dropshipper, and building an online business with your own storefront.

Maria Olawumi Egunjobi · 28 October 2026 · 4 min
Stop Selling with WhatsApp Images Alone: Why Your Shopnest Storefront Link Is Better for Your Business — Discover why sharing your Shopnest storefront link on WhatsApp is better th
Selling on Shopnest

Stop Selling with WhatsApp Images Alone: Why Your Shopnest Storefront Link Is Better for Your Business

Discover why sharing your Shopnest storefront link on WhatsApp is better than sending product images. Learn how to showcase products, reach more customers, simplify ordering, and grow your business on

Maria Egunjobi · 21 October 2026 · 9 min
Dropshippers and Suppliers in Nigeria: Discover Where to Connect, Source Products, and Grow Your Business — We understand there’s a $131bn funding gap that threatens the growth of
Guides

Dropshippers and Suppliers in Nigeria: Discover Where to Connect, Source Products, and Grow Your Business

We understand there’s a $131bn funding gap that threatens the growth of Nigerian Businesses.

Maria Olawumi Egunjobi · 15 October 2026 · 10 min
A Nigerian content creator filming a product review on a smartphone in a bright home studio
Guides

How to get paid as a creator in Nigeria (and stop chasing brands in your DMs)

You already move people to buy. Here is how Nigerian creators turn sponsored posts, reviews and UGC into services businesses can order, and get paid straight to their own bank account.

The Shopnest Team · 11 October 2026 · 9 min
A Nigerian fashion seller sits among folded ankara and lace at her stall, holding her phone in one hand and writing an order number into an open hardcover notebook with the other.
Guides

How to Keep Track of WhatsApp Orders Without Losing Any

You are scrolling at 10pm looking for the woman who asked about the blue one. Here is a plain system for tracking WhatsApp orders — order numbers, one list you actually keep, and a confirmation message that stops the back-and-forth. Works with just your phone.

The Shopnest Team · 10 August 2026 · 9 min
A Nigerian woman sits among packed parcels in her shop, typing a repeat order confirmation into WhatsApp on her phone while more messages pile up.
Guides

How to Send Order Confirmations to Buyers Automatically

You type the same confirmation forty times a day and still get Tuesday wrong. Here is what a good order confirmation contains, a copy-paste WhatsApp template you can use today with no software, and where automation fits once typing is no longer the fix.

The Shopnest Team · 10 August 2026 · 9 min
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